Editorial Pixie

A gorgeous trend that I’ve been craving to see more of in the small brand space is editorial beauty influences. In this case, a look I’ve dubbed editorial pixie makeup.

A bold beauty look that has a soft edge, with a bit of whimsy. It emotes a subtle story through pastel color, bold placement and etherial natural beauty.

Notice the different color play on diverse model tone pairings. In some cases if your brand heirs on the natural side, consider allowing for freckles and sheerness.

I hope this trend inspires you to try something a bit different in your next brand campaign!